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Article Written By: Clayton Arnold
While we accomplished our initial goal of providing a transparent, simple and effective platform to list, sell and purchase surplus industrial assets, to meet our users’ ever-changing needs and demands, we know we need to constantly improve our marketplace.
Since our launch in 2016, we’ve been collecting feedback from both buyers and sellers. While we’ve implemented a number of smaller updates, AUCTO 2.0 is our largest update to date. On July 1st, you can expect major upgrades to what is already the most technologically advanced auction and marketing platform available today!
We’ve built in new marketing and selling features that are going to make the overall buying process and selling process even simpler. Here’s a summary of what you can expect with the updated software:
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Fixed Price Marketplace We’ve added the ability to review and accept offers from buyers on your fixed price listings. Our site will now auto-categorize all of your listings to save you from the tedious task of selecting categories. We’ve also completely revised the listing process, making it incredibly simple to list an item for sale on Aucto. |
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Seller Stores Direct your buyers to your very own corner of Aucto. All your auctions and listings will be featured in one place, where buyers can browse your items for sale. And, as an added benefit, seller stores are optimized for search engine traffic. This ensures you get organic exposure from buyers searching for your listings. |
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Voice-Over Online Auctions Sellers asked, and we listened. With our new Voice-Over Online Auction feature, sellers will be able to talk through their online timed auction, describing key pieces of equipment or pointing out important information to online bidders over live audio. |
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Improved AI for Categorization We’re significantly improving our auto-categorization tool by incorporating Artificial Intelligence and Machine Learning to categorize your equipment into the appropriate categories. Just describe your machine, and let the robots put it in the right category for you. |
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Improved Category Structure We’re expanding our categories to include more industries and an improved category structure. This will improve our buyer’s overall navigation experience and ensure more accurate categorization for sellers. |
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Better Auction Landing Pages To better convert viewers into bidders, we’ve implemented an improved landing page design. We’ve simplified the navigation to make it easier for prospective bidders to access the information they want and need concerning your upcoming auction. This is the page you want to showcase when you are promoting your sale. |
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Dedicated Mobile Bidding Engine Whether bidding on a phone or tablet, bidders now get a full-featured mobile bidding experience. It’s never been easier to bid on Aucto. |
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API We’ve built a much-needed API. This will make it easy to integrate your database or auto-import listings from popular marketplaces, such as eBay. |
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Improved Back-end Structure Even though we are running a 99.99 percent up-time rate, we still went over Aucto’s back-end to ensure it was bulletproof. |
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Improved Back-end Structure Even though we are running a 99.99 percent up-time rate, we still went over Aucto’s back-end to ensure it was bulletproof. |
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Fixed-Price & Offer-Based Listings Aucto is evolving to suit our users’ preferred purchasing methods. Our latest update will allow our Sellers to list equipment and industrial assets in new ways. In addition to auctions, in a new section of our marketplace, sellers will now have the option to sell their equipment and assets in fixed-price and offer-based listings. This gives buyers more options when choosing how to purchase equipment. |
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Better Layout & Landing Pages To make it easier to buy on Aucto, we knew we had to improve our user’s overall navigation experience. That’s why we redesigned and simplified our marketplace’s layout. When making a purchase, our new design will enable our users to access the information they need – quickly and easily. |
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Better Layout & Landing Pages To make it easier to buy on Aucto, we knew we had to improve our user’s overall navigation experience. That’s why we redesigned and simplified our marketplace’s layout. When making a purchase, our new design will enable our users to access the information they need – quickly and easily. |
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Mobile & Tablet Friendly We’ve made Aucto mobile and tablet-friendly. This means that regardless of the device you use, be it a computer, laptop, tablet, or phone, you can easily navigate, bid, and buy on our marketplace. It’s never been easier to access Aucto. |
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